Privacy Policy
Last Updated: March 2025
At serophixan, we believe privacy isn't just policy — it's trust. When you use our comparative company analysis services, you're sharing information with us, and we take that responsibility seriously. This policy explains what data we collect, why we need it, how we protect it, and what rights you have under Australian privacy law.
Who We Are
serophixan operates as a financial comparison service based in Australia. Our registered business address is Lot 3/164 Princes Hwy, South Nowra NSW 2541, Australia. We help people make informed decisions about company performance and financial metrics through comparative analysis tools.
When we say "we," "us," or "our" in this policy, we're talking about serophixan. "You" refers to anyone who visits our website, uses our services, or interacts with our platform.
Information We Collect
Information You Give Us Directly
Some information you provide voluntarily when you use our services:
- Contact details like your name, email address, and phone number when you reach out or sign up
- Account credentials if you create a user profile with us
- Payment information when you purchase premium services or reports
- Company details or specific queries when you use our comparison tools
- Feedback, reviews, or messages you send through our contact forms
Information We Collect Automatically
When you visit our website, certain technical information gets collected automatically:
- IP address and general location data (city and state level, not your exact address)
- Browser type, device information, and operating system
- Pages you visit, links you click, and features you use
- Time and duration of your visits
- Referring website or source that brought you to us
We use cookies and similar tracking technologies to collect this data. You can manage cookie preferences through your browser settings, though some features might not work as smoothly if you disable them.
Information From Third Parties
Occasionally, we receive information about you from other sources, including public business registries, financial data providers, and analytics services that help us understand how our website performs. This helps us provide more accurate company comparisons and improve our service quality.
How We Use Your Information
We're not in the business of collecting data for the sake of it. Everything we gather has a purpose:
| Purpose | Why It Matters |
|---|---|
| Service Delivery | To provide the comparative analysis tools you're actually here for and process your requests |
| Account Management | To maintain your profile, handle subscriptions, and manage your preferences |
| Communication | To respond to your inquiries and send updates about services you've shown interest in |
| Payment Processing | To handle transactions securely when you purchase reports or premium features |
| Platform Improvement | To understand what works, what doesn't, and how we can make things better |
| Security | To protect against fraud, unauthorized access, and keep our platform safe |
| Legal Compliance | To meet Australian regulatory requirements and legitimate business obligations |
We base our data processing on several legal grounds under the Australian Privacy Act 1988 and Privacy Principles. Most commonly, we process your data because it's necessary to provide the services you've requested, we have a legitimate business interest, or you've given us clear consent.
How We Share Information
We don't sell your personal information. Period. But we do share it in specific circumstances:
- Service Providers: We work with trusted third parties who help us run our business — payment processors, hosting services, email platforms, and analytics tools. They only get the information they need to do their job, and they're contractually bound to protect it.
- Business Transfers: If serophixan is acquired, merges with another company, or undergoes restructuring, your information might be transferred as part of that transaction. You'd be notified beforehand.
- Legal Requirements: Sometimes we're legally obligated to disclose information — court orders, regulatory investigations, or to protect someone's safety or rights.
- With Your Consent: If you specifically authorize us to share your information with a particular third party, we'll do so within the scope of that consent.
When we share data with service providers, we ensure they're bound by confidentiality agreements and meet Australian privacy standards. We don't allow them to use your information for their own purposes.
Your Privacy Rights
Under Australian privacy law, you have significant control over your personal information. Here's what you can do:
Access Your Data
Request a copy of the personal information we hold about you. We'll provide it in a commonly used format within 30 days.
Correct Inaccuracies
If something we have on file is wrong or outdated, you can ask us to fix it. We'll update it promptly.
Delete Your Information
Request deletion of your personal data, subject to certain legal or operational limitations.
Restrict Processing
Ask us to limit how we use your information in specific circumstances.
Opt Out of Marketing
Unsubscribe from promotional emails at any time through the link in our messages or by contacting us directly.
Lodge a Complaint
If you're not satisfied with how we handle your data, you can complain to the Office of the Australian Information Commissioner.
To exercise any of these rights, contact us at info@serophixan.com or call +61414699264. We'll verify your identity and respond within the timeframes required by law — usually within 30 days.
Data Security
We implement reasonable technical and organizational measures to protect your information from unauthorized access, alteration, disclosure, or destruction. This includes:
- Encryption of data in transit and at rest using industry-standard protocols
- Regular security assessments and vulnerability testing
- Access controls that limit who within our organization can view personal data
- Secure authentication processes for account access
- Regular backups to prevent data loss
- Staff training on data protection and privacy practices
That said, no system is completely impenetrable. While we work hard to protect your data, we can't guarantee absolute security. If a breach occurs that poses a serious risk to your privacy, we'll notify you and the relevant authorities as required by Australian law.
Data Retention
We don't keep your information longer than necessary. How long we retain data depends on why we collected it and whether we have legal obligations to keep it:
- Account information is kept for as long as your account remains active
- Transaction records are retained for seven years to comply with Australian tax and financial regulations
- Marketing data is deleted within two years of your last interaction with us, unless you remain subscribed
- Technical logs and analytics data are typically retained for 12-24 months
- Customer service correspondence is kept for three years for quality and dispute resolution purposes
When we no longer need your information, we securely delete or anonymize it so it can't be traced back to you.
International Data Transfers
Our primary operations are in Australia, but some of our service providers operate servers or have offices overseas. When your information is transferred outside Australia, we ensure adequate protections are in place through:
- Contracts that require equivalent privacy protection standards
- Choosing providers in countries with substantially similar privacy laws
- Implementing additional security measures for sensitive information
- Regular audits of overseas service providers' data handling practices
Children's Privacy
Our services aren't designed for children under 18. We don't knowingly collect personal information from minors. If you're a parent or guardian and believe your child has provided us with personal data, please contact us immediately so we can delete it.
Changes to This Policy
Privacy practices evolve, and so does this policy. When we make changes, we'll update the "Last Updated" date at the top. If the changes are significant, we'll notify you through email or a prominent notice on our website before they take effect.
We encourage you to review this policy periodically. Continued use of our services after changes means you accept the updated terms.
Cookies and Tracking Technologies
We use cookies — small text files stored on your device — to improve your experience and understand how our platform is used. Different types of cookies serve different purposes:
- Essential Cookies: Required for the website to function properly, like keeping you logged in
- Analytics Cookies: Help us understand which features are popular and where improvements are needed
- Preference Cookies: Remember your settings and choices for a personalized experience
- Marketing Cookies: Track your browsing to show relevant content, though we don't use aggressive ad targeting
Most browsers allow you to refuse cookies or alert you when one is being sent. Keep in mind that some website features might not work properly without cookies enabled.
Third-Party Links
Our website might contain links to external sites or services we don't control. This privacy policy only applies to serophixan. When you click through to another website, their privacy practices apply instead of ours. We recommend reading their privacy policies before sharing any personal information.
Questions or Concerns?
If something in this policy isn't clear, you have concerns about how we handle your data, or you want to exercise your privacy rights, we're here to help.
Email: info@serophixan.com
Phone: +61 414 699 264
Address: Lot 3/164 Princes Hwy, South Nowra NSW 2541, Australia